Project Summary

Buddy's approached Tibicle to replace their existing setup with a custom POS system built specifically for their restaurant operations. Before Buddy's, the client relied on third-party delivery platforms for a large share of their orders, losing a significant portion of revenue to commission fees while having no direct way to build a relationship with their own customers. Tibicle designed and developed a custom POS solution, spanning both web and mobile that gave the client full control over their ordering, branding, and customer engagement, while simplifying day-to-day operations for staff.

The Challenges

Replacing Third-Party Dependency with a Branded POS Experience

As restaurants scaled, they ran into a problem that good food alone couldn't fix. Heavy reliance on third-party delivery platforms meant losing control over branding and customer relationships, while disconnected internal workflows made it harder to keep operations consistent and error-free as order volume grew.

No Personal Branding

Even after spending on third-party platforms like UberEats and DoorDash, restaurants had no way to build their own identity, the order experience stayed branded to the app, not the restaurant.

No Direct Customer Relationship

Without owning the customer data or contact point, restaurants couldn't send custom promotions, updates, or repeat-order outreach, every touchpoint stayed locked inside the third-party app.

Disconnected Kitchen and Billing Workflows

Kitchen staff and billing counters often operated off separate systems, increasing the chance of mismatched orders and delayed tickets.

No Real-Time Sales Visibility

Owners lacked a live view of sales performance, making it harder to make same-day staffing, inventory, or pricing decisions.

Difficult to Scale Operations Consistently

As order volume grew, manual processes that worked fine for a single counter started breaking down, with no system in place to keep service consistent during peak hours or across locations.

Heavy Commission Cuts on Every Order

Relying on third-party delivery apps meant giving up close to 30% of order value in commission fees, eating directly into margins on every sale.

Our Solution

Tibicle built a restaurant management system for the client as a complete, custom POS ecosystem, giving restaurants back control over their brand, their customer relationships, and their day-to-day operations, all from one connected platform.

Dynamic Menu Management

Managing a restaurant menu shouldn't mean waiting on a developer or submitting a request to a third-party platform every time something needs to change. With Buddy's, restaurant owners get complete control over their menu, directly from their own dashboard. Whether it's adjusting prices during peak hours, marking an item as sold out, or rolling out a new seasonal dish, changes go live instantly across both web and mobile. The result is a menu system that keeps pace with the restaurant, not the other way around.

Update item names, prices, and availability instantly across web and mobile
Launch limited-time offers, combos, and seasonal specials in a few taps
Organize menu categories and modifiers to match in-house workflows
Sync menu changes across all outlets/locations at once
Reduce order errors caused by outdated or mismatched menu listings

Custom Push Notifications for Branding & Membership Plans

Third-party delivery apps never gave restaurants a way to speak directly to their own customers. Buddy's changes that by putting a direct communication channel in the restaurant's hands. Owners can send personalized offers, loyalty rewards, and updates straight to customers who've ordered before, without routing through a marketplace that keeps the relationship for itself. Membership and loyalty plans can be built and managed the same way, giving repeat customers a reason to keep coming back. Every notification carries the restaurant's own identity, reinforcing the brand instead of someone else's.

Send personalized promotions, offers, and loyalty rewards directly to customers
Notify customers about new menu items, limited-time deals, or events
Build and manage membership/loyalty plans with tiered perks
Re-engage past customers with targeted repeat-order reminders
Strengthen brand recall by keeping the restaurant’s identity front and center in every notification

Customer-Facing Application

Every order placed through a third-party app came with an invisible cost: the restaurant lost the customer relationship the moment the order was placed. Buddy's solves this with a dedicated ordering application that belongs entirely to the restaurant, not a marketplace. Customers order directly through the restaurant's own branded app, track their order in real time, and access their loyalty points and membership perks without leaving that experience. Repeat ordering becomes effortless with saved preferences and order history, making it easy for customers to come back again and again.

Customers order directly through the restaurant’s own branded app
Real-time order tracking and status updates for customers
Direct access to loyalty points, offers, and membership benefits
Seamless repeat ordering with saved preferences and order history
Eliminates dependency on third-party platforms for direct sales

How we Deliver?

Bringing Buddy's to life meant turning client's vision for a fully branded, commission-free POS system into a working product across web and mobile. Here's how we structured that journey from first requirement to final release.

Our development process for Buddy's was structured to keep pace with the project's scope, from Requirements Analysis through Delivery and Release, while working closely with client to meet the 5-6 month timeline. Every stage, from Wireframe Design to End-to-End Testing, was tailored to build a seamless POS experience across web and mobile. Even after launch, our Support & Maintenance services continue to ensure Buddy's runs reliably as order volume grows.

Outcomes Delivered

Since launching Buddy's, Buddy’s Fastfood has seen measurable gains in cost savings, speed, and customer loyalty, proof that owning your own platform pays off.

30%

Commission Savings

Eliminated dependency on third-party delivery platforms, saving nearly a third of order value previously lost to commission fees.

25%

Increase in Repeat Customers

Direct branding and loyalty touchpoints brought customers back to order again.

1.5x

Faster Order Processing

Streamlined order-to-billing flow cut down processing time vs. the previous disconnected setup.

Delivery Platforms Replaced

Removed dependency on UberEats and DoorDash, bringing order volume under the restaurant's own branded system.

Buddy's Fastfood

Project Summary